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Event Security

How To Create Single Use Coupon Codes

You want to create single use coupon codes. This could be a discount offer to customers or a personalized coupon code.

So you want to create single use coupon codes, which expire after redemption.

They should have a unique code, which can easily be sent via an SMS or email.

Besides, in the pandemic situation, it is ideal to go as contactless as possible. Your guests will be apprehensive of a physical contact with any foreign object such as a coupon.

Plus you want to create coupon codes through a tool, which supports simultaneous multi-channel delivery and expiration.

Furthermore, you also want to get analytics of how many people actually availed your coupon.

The good news is that there is a solution. In this article, we will tell you about a tool, which helps you create single use secure coupon codes.

Keep reading.

A. QR Code-based Coupon Codes to your rescue

With QR Code-based coupon codes, you can resolve all the challenges mentioned above. Each QR has a unique ID. Upon scanning the QR Code, the coupon will be marked used, which can be used again.

Additionally you can make coupon distribution much more easy. This is how:

1. Ensure contactless usage

With QR Code-based coupon codes, you can ensure zero contact. You just need to scan the QR Code via a dedicated app and validate the coupon. This will ensure proper guest safety and hygiene.

2. Know the number of scans easily

You do not need to manually count the number of scans. You can get analytical data on the scanning activity such as the number of scans, and time when the highest number of scans were done.

3. Create hard-to-duplicate coupon code

Since your coupon code is QR Code-based, it is hard-to-duplicate. Each QR Code has a unique ID encoded in it. Once scanned via a dedicated app, you will know whether the coupon is valid or not.

Now let’s go ahead to see how to create QR Code-based coupon codes.

B. How to create QR Code-based coupon codes

1. Create event

Go to Ticket Generator and create an account. Once you ‘Sign Up’, you will get ten free credits to create ten coupon codes free of cost.

Once logged in, go to Create Event. Here, select the event from the dropdown box if already created. If not, then create an event by adding details such as event description, time zone, and venue.

2. Design tickets

This is the next step. Here you have two design options. You can choose from either of the two:

i. Upload own design

This option is for you if you have a ready-made design template. You can simply upload the design. And then add a QR Code to it as a layer of security.

Plus, you can also add variable/unique information by clicking on the + button.

ii. Default design

Here, you can use Ticket Generator’s standard design if you want to create coupon codes from scratch.
In this option, you can add a logo, change the background color, or background image to your coupon code.

For your help, here is a detailed guide on how to design event tickets.

Once done, you can click on Preview. Here, you can see how your QR Code-based coupon codes look. If everything looks fine, proceed to the next step.

3. Choose delivery method

In this option, you can specify how you actually want the coupon codes to be delivered. Plus, you can upload actual data of variable/unique information here.

You can choose from the following two options:

i. Generate and Download

In this option, you can generate and download the coupon codes in PDF printable formats.

ii. Generate and send

Ideally, due to COVID-19 pandemic, you should use this mode of delivery. Guests can simply show the coupon code on their smartphone at the point of entry, making it contactless.

Here you can choose from the following three options:

Send coupon codes by email only

Here, you can directly mail the coupon codes to your guests. You can specify up to 1,000 email addresses. You can either upload a data file or manually type/paste in the given grid. Once done, the coupon code will automatically be sent to the recipients.

Send coupon codes by SMS only

Here, you can send the coupon codes to your guests via SMS. You can specify up to 1,000 phone numbers. You can either upload a data file or manually type/paste in the given grid. Once done, the coupon code will automatically be sent to the recipients.

You guests will receive a coupon code link via SMS. Upon clicking, they will be able to see the coupon code and even download it.

Send coupon codes by both email and SMS

Here, you can send coupon codes by both email and SMS. Again, you can either manually type the data or upload a data file. the coupon code will be sent both by email and SMS to your guests.
That’s all. Your QR Code-based coupon codes will be generated.

Now, let’s move ahead to see how to validate coupon codes.

D. How to validate coupon codes

Event security is one of the foremost things for any event organizer. And to ensure guest safety, you take various measures.
Here are the steps of how to validate contactless coupon codes to allow only authentic entries:

a. Download Ticket Validator

You can scan the QR Code on each coupon code by downloading the app—Ticket Validator (Google Play, App Store). Upon scanning you can know whether the coupon code is valid or not.

b. Add coordinators

Now, you can go ahead and add coordinators. Coordinators will help in scanning the entry coupon codes.

  • To add coordinators, go to your Ticket Generator dashboard and click on Manage Events. Here, you will see the details of the event you have created so far
  • You can click on the three dots. You will see the option for Add/Edit Coordinator
  • On selecting this option, you can specify the email addresses of the coordinators. Each coordinator will then receive an email invite and a password

They can then use these credentials to login to the Ticket validator app.

c. Start validating coupon codes

To validate coupon codes, you need to follow these steps:
i. Login to the app using the credentials, which are emailed to each coordinator.

ii. Select event from the list of events. Note that it will be visible only if coupon code scanning has been activated. You can update this date/time by editing event details in the Manage Event section.

iii. Scanner will now launch. You can scan QR Code on each coupon code.

So, this is all you need to do to validate an event coupon code. Now, let’s see how you can track coupon code analytics.

E. How to track coupon code analytics

With analytical data, you can get useful insights on your single use coupon codes.

In order to get analytical data, go to the Manage Event section. Here, on the extreme right of your dashboard, click on View Analytics.
You can get data on following parameters:

  • Percentage of people who scanned the coupon
  • Number of coupon codes validated per coordinator
  • Attendance on the different time periods (by hours, days) of the movie event
  • Number of used, new, expired, and invalid coupon codes
  • Number of duplicate and re-entry allowed coupon codes

Hence, you just read a detailed guide on how to create a single use coupon code. Go contactless with QR Code-based coupon codes.

By Saumya Bhatia

Saumya Bhatia helps event organizers to come up with a secure event ticketing solution. When not writing, she is either reading a book or trekking.

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